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Sander Görtjes in the Killer Whales studio
Founder · Sander Görtjes

Backing the builders. Putting them on screen.

CEO and co-founder  ·  Investor  ·  TV producer

600M+Reach
80+Countries
11Episodes, 2 seasons
32Projects pitched
6Exits
$1.5MPrize pool

Killer Whales, produced by HELLO Labs. Streaming on Apple TV, Prime Video and Tubi.

What I do

Three roles. One story.

I fund early projects, help them grow, and give the best of them a global stage. Most people in crypto talk about builders. I back them and put them in front of millions.

TV producer

Killer Whales

Crypto's Shark Tank. Founders pitch, the Whales decide: swim or sink. Now expanding into AI and robotics.

  • Apple TV, Prime Video and Tubi
  • Killer Whales: Live as the qualifier
  • 32 projects pitched, 6 exits
Investor

MetaXBrand

An investment and media company in blockchain, AI and technology. Very early capital plus hands on help to grow.

  • Equity across blockchain and media companies
  • Talent and athlete partnerships
  • Distribution for portfolio companies
AI × Web3 strategy

Supra and HELLO Labs

CSO and CMO at Supra. Accelerators with HELLO Labs that take projects from first idea to live trading.

  • Alpha Builders program with Supra
  • Agentic payments and AI on chain
  • Media, KOLs, listings and liquidity
Killer Whales Season 3 cast in the studio

Watch Killer Whales: on Apple TV and Prime Video

Watch the show
Network

Ecosystems and talent

Accelerators run for

HELLO Labs has run accelerator programs with these ecosystems, from inception to active trading.

SolanaEthereumBNB ChainSupraSuiMoonbeam

Athletes we work with

MetaXBrand holds rights agreements with athletes for campaigns, endorsements and media.

Thibaut CourtoisXavi HernándezCody GakpoScottie PippenArda GülerJake PaulRyan BabelGregory van der Wiel
Speaking

Topics I talk about

  • 01
    What makes a pitch win
    Lessons from 32 pitches in front of the Whales
  • 02
    Media as an unfair advantage
    Why distribution decides which projects survive
  • 03
    AI agents on chain
    Agentic payments and where real volume will come from
  • 04
    Athletes and Web3
    Building campaigns that fans trust
Press

Press photos

For articles, event listings and partner announcements. Ask for the full resolution files below.

Sander Görtjes, portrait in Dubai
Portrait, Dubai
Sander Görtjes in a podcast studio
HELLO Crypto studio
Sander Görtjes seated, white studio
Studio, full length
Contact

Work with Sander

Pick what fits and email with the subject line shown, so it reaches the right team fast.

Pitch a project

Building in crypto, AI or robotics? Apply for the accelerator and a shot at Killer Whales.

Subject: Pitch
sander@thehellolabs.com
Book a talk

Keynotes, panels and fireside chats at conferences and private events.

Subject: Speaking
sander@thehellolabs.com
Sponsor the show

Brand placements, segments and partnerships across Killer Whales and Killer Whales: Live.

Subject: Sponsorship
sander@thehellolabs.com
Invest or partner

Co investments, talent campaigns and media partnerships with MetaXBrand.

Subject: Partnership
sander@metaxbrand.com